Trailer Analysis - Camera Obscura

• The trailer opens with a wide shot of a man, immediately highlighting him as the protagonist of the film
• Over the top of this shot there is a voiceover, asking what you would do if you knew some one was going to die, followed by a very high speed edited montage of various dead bodies, topped with non diegetic camera flashes, linking to both the title of the film and the camera in the mans hands in the opening shot.
• The shot then cuts to black and the sound cuts out
• A J cut is then used to show the man from the first shot asking these words to his friend, in a low key lit mid shot
• The production information is then displayed, from the title of the production company, "chiller films" and their blood red logo, it is made clear that this film is of the thriller/ horror genre within the first 5 seconds of the trailer
• Creepy music begins, while the editing speed returns to low, slowing down the pace of the trailer
• We see a wide shot of the man in a deserted children's playground, which is a common theme in the horror genre
• There is an eyeliner match between him and the photograph he's looking out and we then see a fast paced montage of a series of photographs of dead bodies, helping to disorientate and confuse the watcher, just like the man has been
• To back up this feeling of confusion the shots become shaky and handheld and various coloured lights are placed on top of the shots, which repeatedly cut to black, synchronous to changes in the music.

• We see a mid tracking shot, behind him, coming slowly closer, to create the feeling of him being watched and his entrapment in his own mind.
• It becomes clearer as the trailer progresses that he is loses is mind as we see a shot reverse shot between him and his girlfriend with blood coming out of her in the reverse shot, displaying how he sees the world.
• The pace of the trailer gradually increases as it nears the end, this is seen in the editing speed, the increase in drums in the music and the content of the shots themselves.
• We see guns, blood and fire all common themes in the thriller and horror all in quick succession, rapidly changing the mood of the trailer.
• The trailer then ends with a cut to black with a voiceover, to put emphasis on it and make it stick in your mind. Then in the usual format the title is displayed, then the release date, both using the same blood red colour of earlier in the trailer.

EB